The Free Initial Call: What Happens in 30 Minutes

Not a sales pitch, but a concrete first step: what you get from the free initial call, what we need for it and what happens afterwards.

Sketch: a magnifying glass over a gear with a checkmark

Many people hesitate at the first contact because they expect a sales pitch. That is understandable. But the free initial call is exactly the opposite. It is a concrete first step that leaves you with an honest assessment, even if no project with us comes of it in the end.

What it is about and what it is not

It is about looking at your processes together and finding the one process that pays off first. It is not about selling you software you do not need. If the most honest advice is that automation does not pay off right now, we say that too. This standard has a simple reason: a recommendation that does not hold up costs you money and us your trust. We want neither. That is why the initial call is deliberately kept as advice and not as a disguised contract closing.

How the 30 minutes work

The appointment follows a simple line:

  • A quick look at your business and everyday work: where does routine eat up the most time?
  • We pick out one or two specific processes and take a closer look.
  • A rough assessment of effort, benefit and a possible funding route.
  • A clear recommendation for a sensible first step, or the honest statement that it is not yet worth it.
In short

At the end of the 30 minutes you will know which process is worth tackling first and what order of magnitude you should expect. With no obligation.

What we need for it

No prepared specification document. It is enough if you know your everyday work and bring a few examples of tedious routine. The more specific the example, the more reliable the assessment. Documents are welcome, but not a requirement.

What happens afterwards

You decide at your own pace. If you want to go ahead, we plan the first workflow, which is usually up and running in around 30 days. You can read in advance roughly what that costs in our article on what automation costs. You can book an appointment directly via the contact page.

What you have in hand afterwards

You leave the meeting not with a gut feeling, but with three tangible things: a clear recommendation on which process pays off first, an honest sense of scale for effort and benefit, and a first indication of whether and how the consulting can be funded. With that you can decide at your leisure, including against a project.

Why 30 minutes is enough

The initial call is not about penetrating everything in detail, but about finding the biggest lever. That does not require a requirements specification, but your view of everyday work and a few concrete examples. The depth comes later, in planning the first workflow. The 30 minutes are there to set the right direction.

Who should be there

The initial call gets better the closer the people at the table are to those who really know the day-to-day. A decision-maker who can say whether a project will be tackled saves a loop later. Just as valuable is someone from the front line who does the process every day and knows the exceptions that appear in no description. Anyone who combines both in one person has an advantage, but it is often worth coming as a pair. You make the best use of the meeting by speaking openly about what is annoying, including the things that seem too small for a project. That is often exactly where the first worthwhile step lies. Feel free to have one or two concrete examples ready that we can walk through the process with together. That turns a general conversation into a solid assessment.

Frequently asked questions

Is the initial call really free?

Yes. The roughly 30-minute initial call is free and without obligation. There is no commitment to start a project.

Do I need to prepare?

No. It is enough if you know your everyday work and bring a few examples of time-consuming routine. Documents help, but they are not a requirement.

What if automation is not worth it for us?

Then we will say so honestly. A recommendation that does not pay off helps no one. That too is a legitimate outcome of the initial call.

Simon Glowik, founder of NordFlux
About the author

Founder of NordFlux. Spent four years automating processes at enterprise scale at Dräger, and now brings that depth to the mid-market — pragmatic and with full data sovereignty.

Certifications

  • Microsoft certified — PL-900 and AZ-900
  • UiPath certified — Automation Developer Associate
  • UiPath zertifiziert — Automation Developer Associate
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